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EXECUTIVE COMPENSATION

Compensation Committee Report on Executive Compensation

The Compensation and Benefits Committee has overall responsibility for determining the compensation of the Company's executive officers as well as for other compensation programs. No member of the Committee is an employee of the Company or participates in any of its executive compensation programs. The Committee considers data provided by independent compensation consultants.

Objectives

The Company has designed its executive compensation programs to:
  • attract, motivate and retain the most talented executives;
  • link the financial interests of the Company's executives and its shareholders; and
  • provide rewards for behavior consistent with the Company's values.

To meet these objectives, the Committee considers objective and subjective factors in making pay decisions for executive officers of the Company. These factors range from competitive pay practices to its judgment of business and individual performance.

Executive Officer Compensation Programs and Policies

Compensation Guidelines. The Committee sets executive compensation guidelines for base salary, annual incentive and long-term incentive awards for each executive officer position. The Committee uses three factors to set these guidelines: (1) competitive pay practices, (2) job scope and responsibility and (3) the Company's need to attract, retain and reward executive talent. The importance of each factor varies by individual. For 2000 the Committee reviewed competitive pay practices at approximately 70 companies that compete with the Company in business or for executive talent. The Standard & Poor's (S&P) 500 Index includes nearly all these companies and the S&P Financial Index includes approximately one-third of these companies. When the Committee approves compensation, it considers these guidelines, current competitive market data and its judgment of Company, business unit and individual performance as described below.

Base Salary. The Committee reviews possible merit increases in salary every 18 months or longer. During this review the Committee considers the compensation guideline for the executive officer position and individual performance. The Committee may also increase the base salary of executives who are promoted or change jobs within the executive group or in special circumstances.

Annual Incentive Awards. The Company's annual incentive award program compensates executive officers for annual performance. The Committee approved 2000 annual incentive awards for the named executives in amounts ranging from 1.4 to 2.7 times their annual incentive award guidelines and for all executive officers in amounts ranging from 1.4 to 2.7 times their annual incentive award guidelines.

For 2000 the Company paid 2000 annual incentive awards to nine executive officers, including the named executives, under an award structure designed to preserve the Company's tax deductions under the Million Dollar Cap. (The Company's Million Dollar Cap policy is described on pages 21-22.) In assessing executive officer performance, the Committee applied an objective formula based on the Company's 2000 return on equity and growth in earnings per share to determine the maximum amount payable. The Committee then used its judgment about annual goal and leadership performance to make actual awards below these maximum values. The Committee gave equal weight to the goal and leadership categories. The Company may pay the awards in cash or a combination of cash and restricted shares.

The Committee evaluated progress toward goals based on these areas:

  • Shareholder Value (50% weight). Includes shareholder return, earnings growth, revenue growth and return on equity.
  • Customer Satisfaction (25% weight). Includes customer survey results, expansion and retention of customer base and development of products and services.
  • Employee Satisfaction (25% weight). Includes employee survey results and the Company's and the business units' success in making progress toward long-term, world-class targets.

The Committee evaluated leadership by considering a variety of factors, such as innovation, strategic vision, customer focus, management effectiveness, teamwork, integrity, diversity, developing others and managing change, without assigning weights to these factors.

The Company paid to other executive officers 2000 annual incentive awards that were not tied to a maximum value formula because the Million Dollar Cap limits would not typically apply to their compensation. The Committee based the annual incentive awards for these executives on the same goal and leadership factors described above.

The Committee used similar criteria to evaluate the goal and leadership performance of Messrs. Golub and Chenault. The specific factors the Committee used to evaluate Mr. Golub's goal performance are described on pages 22-25. The Committee also used these factors in evaluating Mr. Chenault's performance. The Committee did not assign weights to the goal categories in evaluating their performance. In addition, the Committee evaluated their leadership based on its judgment of their overall leadership of the senior management team and the Company.

Long-Term Incentive Awards. The Company's long-term incentive award program rewards executive officers for Company, business unit and individual performance over more than one year. In 2000 regular long-term awards included stock option and Portfolio Grant (PG) awards. The Committee approved awards in amounts that were consistent with compensation guidelines after reviewing the value of outstanding stock option and PG awards held by each executive officer.

Stock Options. Ten-year stock options reward executive officers if the Company's share price increases for all shareholders. Executives may exercise one-third of the 2000 grant after two years, two-thirds after three years and the full grant after four years.

PG Awards. The Committee granted PG-XI awards in 2000 for executive officers to link their interests to longer-term financial and shareholder return performance. The PG awards are designed to preserve the Company's tax deductions under the Million Dollar Cap. The awards contain a formula based on the Company's or the segment's 2000-2002 earnings per share or earnings growth, revenue growth and average return on equity, and the Company's total shareholder return compared to that of the S&P Financial Index. The Committee may adjust downward the maximum values produced by these performance measures based on its judgment of Company, business unit and individual performance. To receive payment, PG-XI award holders must be employed by the Company through the payment date in September 2004.

Additional Awards. The Committee may in its judgment grant short-or long-term awards for special contributions or job promotions, to attract new hires to the Company, to retain executives or in special circumstances. In 2000 the Committee granted restricted shares to four executive officers, stock options to seven executive officers and PG awards to seven executive officers to attract new hires, recognize job promotions and provide a strong retention incentive linked to share price. The restricted shares vest in installments ending six years from the grant date and contain Company performance measures as a condition to vesting. Stock options vest in installments ending in four or six years from the grant date. We show Messrs. Cracchiolo's and Kelly's special retention and promotional awards in the summary compensation table on page 26.

Deferral and Other Programs. Under the annual Pay for Performance Deferral Program, executives may defer part of their current compensation to a later date. Each year the Company adds to or subtracts from the deferred compensation an amount based on a schedule linked to the Company's return on equity. The Company also provides executive officers with pension, profit sharing, incentive savings, life insurance, perquisite and other benefits consistent with market practices.

Share Ownership. The Company's share ownership policy requires approximately 170 senior officers, including executive officers, to meet share ownership targets. The program includes these key features:

  • Participants have a share ownership target based on a multiple of their base salary, ranging from three times base salary for certain participants to 20 times for Mr. Golub.
  • As an incentive to maximize shareholder value, a participant may count toward his or her target the value of owned shares, 50% of the unrealized gain in stock options and 50% of the market value of restricted shares, with market value based on the market price of the Company's common shares.
  • The Committee expects participants to meet their targets within five years and to make pro rata progress each year.

Detrimental Conduct. To help protect the Company's competitive position, approximately 690 employees, including executive officers, have signed agreements that require them to forfeit compensation they receive through stock option, restricted share and/or Portfolio Grant awards if they engage in behavior that is detrimental to the Company. Detrimental behavior covers conduct such as working for certain competitors, soliciting customers or employees after employment ends and disclosure of confidential information.

Million Dollar Cap. Current U.S. tax law has a $1,000,000 tax deduction limit on compensation the Company pays to the Chief Executive Officer and the four other most highly compensated executive officers. (In this Proxy Statement we refer to these five executives as the named executives.) The limit does not apply to performance-based compensation. Compensation is performance-based if the Company can pay it only if objective performance criteria set by the Committee are met. The Committee may use discretion to set actual compensation below the maximum amount calculated by application of the performance criteria.

The Committee's general policy is to structure compensation programs that allow the Company to fully deduct the compensation under the Million Dollar Cap rules. The Committee also believes that the Company needs flexibility to meet its objectives, even if the Company may not deduct all of the compensation. The Company expects that compensation from the 2000 annual incentive, stock option and PG-XI awards will be treated as performance-based and be deductible. The Company also expects that the Million Dollar Cap limitations will apply to compensation from the vesting of certain restricted share awards granted to covered individuals.

Chief Executive Officer Compensation

The Committee implemented the terms of the 1999 Agreement with Mr. Golub described on page 36 and made decisions about Mr. Golub's 2000 compensation and awards after considering input from the full Board. These decisions were in accordance with the Company's programs and included the following:

Salary. Mr. Golub's salary did not increase in 2000.

Annual Incentive. The Committee approved a 2000 annual incentive award for Mr. Golub of $3,200,000. This award had a value of 2.7 times his annual incentive award guideline. The Committee determined this award based on Mr. Golub's goal and leadership performance, the Company's results and the economic and competitive environment in 2000.

Overall, the Committee concluded that the Company achieved very strong results in 2000. The Committee considered these factors to be most important with no particular weightings given among the factors:

Financial Performance

  • Financial Measures. The Company met or exceeded its long-term financial targets. Compared with 1999, diluted earnings per share increased 14% and revenue (on a managed basis) increased 13%. Return on equity in 2000 was 25%. Additionally, net income increased 14% and the Company's balance sheet remained strong.
  • Shareholder Return. As of year-end, total shareholder return was slightly negative in 2000, decelerating from the double-digit growth we experienced over the past three years. The Company's return outperformed the Dow Jones Industrial Average and the S&P 500 (down 5% and 9%, respectively), but underperformed the S&P Financials, which returned 26%. (The Dow includes companies in the S&P 500 Index and the S&P Financial Index.)

Business Performance

  • Growth in Card Businesses. The Company made excellent progress in its card business during 2000, growing cards in force, billed business and accounts receivable and achieving market share gains in the card and lending businesses. Highlights of the year included:
    • increasing the number of cards in force worldwide by 12%, surpassing the 50 million mark for the first time;
    • increasing billed business by 17%, the result of higher cards in force and higher spending per basic cardmember worldwide;
    • increasing worldwide lending balances by 24% and maintaining credit quality;
    • increasing market share in card purchase volume in the United States and in many international markets and maintaining its position as the sixth largest lender among
      U.S. card issuers;
    • launching several new cards around the world, including Blue for Business targeted at small businesses in the United States and the Blue credit card from American Express in Italy, the Netherlands, New Zealand, Spain and Sweden, a Singapore Airlines cobrand product in Asia, and two Costco cobrand cards in Canada; and
    • expanding the network of merchants that accept the Company's cards around the world, as well as in online commerce.
  • International Growth. Overall, the Company's international businesses made significant progress and contributed to an increase in net income, meeting a previously stated target of 25% to 30% growth. The Company expanded its card network by launching proprietary charge and credit products in 15 international markets, 25 affinity card products and seven new distribution agreements across international markets, as well as substantially expanding its distribution channels through relationships with banks and other institutions. It added 12 partners to its global card network business, bringing the total to 70 partners in 74 countries. In addition, the Company formed a partnership with JCB Co., Ltd. (Japan Credit Bureau), the largest merchant acquirer in Japan.
  • Financial Services. American Express Financial Advisors (AEFA) achieved growth in assets under management and increases in sales and financial plans. AEFA also continued to post double-digit growth in the size of the financial advisor field force. In 2000, AEFA successfully rolled out a program that provides financial advisors with a broader range of choices for structuring their relationship with the Company. AEFA's progress, however, slowed significantly in the fourth quarter as a number of issues converged to negatively impact results (see "Disappointments," below). The Company's American Express Bank subsidiary made strong progress in shifting its focus to the consumer business, away from corporate lending.
  • E-commerce strategies. The Company launched a new homepage and introduced several capabilities. These include Private Payments, an industry-leading product that allows cardmembers to use a unique, one-time card number for online purchases, and the Offer Zone, which consolidates American Express and merchant offers to cardmembers in a single site. In addition, the Company expanded its international Internet capabilities, including new sites in Sweden, the Netherlands, Italy and Spain. The Company made strategic equity investments in more than 20 additional interactive companies, which provide capabilities that will make the Company's website more attractive and relevant to consumers, from online restaurant reservations to voice-enabled customer services.

Employees and Leadership Talent

  • In 2000, the Company showed continued improvement in employee satisfaction, based on results of its annual employee survey. The survey measures employee perceptions in a number of areas, including employee development, integrity, teamwork and customer focus. The Company received wide-ranging recognition as a top corporate employer.
  • The Company's multi-year focus on improving the leadership capabilities of its senior management and ensuring that appropriate talent exists within the Company proved effective in 2000, when it was able to fill nearly all of the top positions created as a result of its reorganization with internal successors.

Disappointments

In addition to these accomplishments, the Committee also considered some disappointments, including:

  • expense growth rates across most of the business units that exceeded revenue growth rates; and
  • relatively weakened performance at AEFA, impacted by losses in its high-yield bond portfolio, lower equity markets, narrower investment spreads, and higher expenses from the implementation of the new advisor program.

Annual Long-Term Incentive Awards. As part of our annual award program, the Committee approved a grant of 840,000 nonqualified stock option shares for Mr. Golub which was above his compensation guideline. The Committee also approved a PG-XI award with a grant value of $1,000,000 which was at his compensation guideline.

PG-IX Payout. Mr. Golub's PG-IX award earned a maximum value using a formula based on (1) the Company's earnings per share growth, revenue growth and average return on equity during 1998-2000 and (2) the total return to shareholders compared with the total return in the S&P Financial Index over the 1998-2000 period. The Committee adjusted downward the formula-driven maximum value based on its judgment of the Company's performance. The Committee approved a payment of $2,630,000 in accordance with these provisions.

COMPENSATION AND BENEFITS COMMITTEE

Frank P. Popoff, Chairman
Beverly Sills Greenough
Jan Leschly
Richard A. McGinn


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